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Book's Detail
| Handbook of research on promotional strategies and consumer influence in the service sector | |
|---|---|
| Pernyataan Tanggungjawab | |
| Pengarang | Sing Panwar, Upendra - Personal Name Kumar, Raj - Personal Name Ray, Nilanjan - Personal Name |
| Edisi | |
| No. Panggil | 658.82 Sin h |
| ISBN/ISSN | 978-1-5225-0143-5 |
| Subyek | MANAJEMEN PROMOSI PENJUALAN |
| Klasifikasi | 658.82 Sin h |
| Judul Seri | |
| GMD | Text |
| Bahasa | Inggris |
| Penerbit | IGI Global |
| Tahun Terbit | 2016 |
| Tempat Terbit | Hershey PA |
| Deskripsi Fisik | xxxv, 492 hlm.; 29 cm |
| Abstrak / Info Detil Spesifik | |
| Lampiran Berkas | LOADING LIST... |
| Ketersediaan | LOADING LIST... |
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