30275 328 10 Turning Customer Experience Into Your Competitive Advantage Smart, Roland Primary Author mixed material 9781119223009 New Jersey John Wiley & Sons 2016 AGILEMARKETE.jpg A Guide to Growing More Profitably Nagle, Thomas Primary Author John E. Hogan Additional Author Joseph Zale Additional Author mixed material 9780136106814 London Routledge Taylor 2011 THESTRATEGYAND.jpg the pricing framework proven successful by the world's most profitable companies Smith, Tim J. Primary Author mixed material 9781119183198 New Jersey Bloomberg Press 2016 Pricing_Done_Right_the_pricing_framework_proven_successful_by_the_world%27s_most_profitable_companies. Kumar, Raj Additional Author Sing Panwar, Upendra Primary Author Ray, Nilanjan Additional Author mixed material 9781522501435 Hershey PA IGI Global 2016 index50.png Qualitative, Quantitative and Mixed Metods Approaches Creswell, John W Primary Author mixed material 9781452226095 Los Angeles SAGE Publications 2014 RESEARCHDESIGN.jpg How to Build Habit-Forming Products Hoover, Ryan Primary Author mixed material 9781591847786 Port Foli Penguin 2014 HOOKEDD.jpg The Experience When Business Meets Design Solis, Brian Primary Author mixed material 9781118456545 New Jersey John Wiley & Sons 2015 XTHEEXPERIENCE.jpg new product development essentials from the PDMA Griffin, Abbie Editor Luchs, Michael G. Editor Swan, K. Scott Editor mixed material 9781118911802 New Jersey Wiley 2016 Design_Thinking_new_product_development_essentials_from_the_PDMA.jpg new product development essentials from the PDMA Noble, Charles H. Editor Durmusoglu, Serdar S. Editor Griffin, Abbie Editor mixed material 9781118770771 New Jersey John Wiley & Sons 2014 Open_Innovation_new_product_development_essentials_from_the_PDMA.jpg Burns, Alvin C Primary Author Ronald F. Bush Additional Author mixed material 9780273768517 Boston Pearson Education 2014 marketingresearch.jpg